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Being healthy is hard.
We make it easier.

Discover simplicity in wellness with our solutions—making the journey to health more accessible and manageable.

Incentivise and Personalise Your Health Journey

Discover a transformative approach to health with our comprehensive platform designed to incentivise and support your daily choices towards a healthier lifestyle. Our mission is to motivate and incentivise individuals to make informed decisions that contribute to a longer and healthier life.

Promoting Healthy Habits

We support and motivate people to make healthier choices every day to help them live healthier, for longer.

Medically Validated Health Plans

Our patent-pending technology is able to autonomously generate personalised and medically validate health plans.

Address Health Concerns

Our technology is able to address specific health concerns and comorbidities. We are continuously developing and adding new health goals to our technology.

Emphasising Safety & Security

We prioritise your safety. We adhere to exemplary data and cyber security standards, making sure your data is safe.

Our Team

Our dedicated team combines expertise in healthcare, technology, and innovation to elevate your well-being through our app.

Madison Rose

CEO and Founder

Robert Davis



Software Development

Dr Nyanyuie Lovi


Clinical Safety Officer

Andy Morfey

Commercial and Strategic Advisor

Our Partners

Supported by Cheshire West and Chester Council

Innovate UK EDGE

Sheffield Hallam University

Lets talk business

Cheshire Science Corridor


LEAP Digital Health Hub

Certifications and Compliance